New Zealand

NZ holiday hotspot named one of the top five 'Most Welcoming Cities on Earth'

Putting Aotearoa on the global stage.

Taupō is officially one of the ‘Most Welcoming Cities on Earth’.

Booking.com’s 13th annual list just dropped, and Taupō made it to the top five, coming in at a solid fourth place. 

Only three cities beat it out, including Sigiriya in Sri Lanka (first), Cazorla in Spain (second), and Urubici in Brazil (third).

2025’s Most Welcoming Cities on Earth:

  1. Sigiriya, Sri Lanka

  2. Cazorla, Spain

  3. Urubici, Brazil

  4. Taupō, New Zealand

  5. St. Augustine, United States

  6. Orvieto, Italy

  7. Manizales, Colombia

  8. Quedlinburg, Germany

  9. Ko Lanta, Thailand

  10. Chester, United Kingdom

So what makes Taupō stand out? The Kiwi holiday hotspot’s ranking is based on outstanding reviews from real visitors who have stayed, explored, and experienced the warm hospitality that Taupō is known for.

Whether it’s epic watersports, Māori cultural experiences, or just the gorgeous scenery, there’s something for everyone year-round.

Patrick Dault, General Manager of Destination Great Lake Taupō, was stoked about the recognition, saying: "It comes as the result of authentic endorsements from visitors who’ve been here, stayed and enjoyed our special brand of Taupō hospitality.”

He added that Taupō will continue delivering “exceptional memories” throughout 2025 and beyond.

Taupō also took the number one spot for ‘Most Welcoming Cities in Aotearoa’, beating out other Kiwi faves.

2025’s Most Welcoming Cities in Aotearoa New Zealand

  1. Taupō, Waikato

  2. Havelock North, Hawke’s Bay

  3. Whitianga, Waikato

  4. Cromwell, Otago

  5. Lake Tekapo, Canterbury

  6. Waihi Beach, Bay of Plenty

  7. Cambridge, Waikato

  8. Twizel, Canterbury

  9. Russell, Northland

  10. Wānaka, Otago

Might need to book a holiday (or ten) to see how they stack up. First up on the list, Taupō!